NCBA Rolls Out New Event for 2021


The National Cattlemen’s Beef Association has announced plans for the 2021 Cattle Industry Convention Winter Reboot. Scheduled for February 23-24, the event allows the organization to come together for industry news, updates, education and networking.

NCBA says Winter Reboot attendees will receive a sneak peek into plans for the Cattle Industry Convention and the Cattlemen’s College, moved to August of this year due to COVID-19 restrictions. NCBA CEO Colin Woodall says, “This virtual experience will provide vital industry updates and education as we start the New Year.”

Winter Reboot sessions include an update out of Washington, D.C., including what to expect with the new administration. Also, at the Winter Reboot will be the producer-favorite, CattleFax Market Outlook.

A total of ten educational programs will be offered covering topics such as sustainability, as well as a tech tool introduction and a preview of what to expect from the 2021 Cattlemen’s College in Nashville, Tennessee August 9-10. A virtual marketplace will also be featured during the Winter Reboot to allow attendees interaction with leading agribusinesses.

Registration for the Winter Reboot is now open, and details about the event can be found here.



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