Cattlemen’s Beef Board CEO Talks Beef Promotion

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The Montana Beef Council held their board meeting recently to make decision on how they plan to promote beef in Montana. They were joined by the new CEO of the Cattlemen’s Beef Board Greg Hanes, who was just coming from the CBB operating committee meeting.

Northern Ag Network’s Colter Brown caught up with Greg at the meeting and was able to ask him about some of the things the CBB is doing to promote beef and the return the beef checkoff provides to ranchers for their investment. Check out the interview below!


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